The term Web 2.0 has become very popular and refers to cumulative changes in the ways developers and end-users use the Web. Hallström Design offers the latest in technology, bringing web communications and collaborations to the next level. Instead of passive viewing of information, Web 2.0 allows its users to interact with each other and to access information via mobile devices as well as personal computers.
The web 2.0 infrastructure allows for social networking, blogging, RSS feeds, dynamic multimedia, Search Engine Optimization and much more. It’s more than a website bursting with information; it’s the end users contributing to the success of your site and reaching your goals together as one team!
SOCIAL NETWORKING
We will integrate your 3d party content from sources such as
Twitter, Facebook, WordPress Blog etc. along with your website's content
into one seamless and dynamic experience.
Through the Content Management System, administrators login and
post resources, contribute to the calendar, post media (photos, videos,
audio) and participate in creating news articles. Using Web 2.0 technology,
your online environment evolves into an active communication resource.
Blogging enables users to share ideas, thoughts, experiences and news
with their community groups in a simple but highly effective method.
RSS
Sign up to receive RSS feeds on topics posted on your school’s news,
calendar and multimedia sections. Time is money and everyone’s schedules
are tight; RSS feeds allow users to pull real-time information into a
central location for quick and easy viewing.
DYNAMIC MULTIMEDIA
Web 2.0 can deliver many types of multimedia directly to the
user. View videos, audio, and slideshows right from the school’s
homepage and download photos to your computer. We offer two
different types of galleries; one basic version for photos
only and another that lets you display videos and audio
as well. All integrated in one player. The latter also allows
you to insert Multi Media into pages, instead of only being
viewable in the galleries section, creating a more dynamic
visitor experience.
SEO - SEARCH ENGINE OPTIMIZATION
Hallström Design's Content Management System is designed for great
search results, allowing managers to insert specific search terms and
keywords for specific pages. Sites are setup for the Google bots to easily
scan titles, keywords, and content. Each website is registered with Google
and it’s easy to sign up for Google AdWords, so that schools can
participate in pay-per-click search results.
“ Hallström Design has been a great influence in shifting Sierra Nevada College from an outdated and clunky Web site to a far more robust content-management platform. With Michael's assistance, change has come about quickly and progress continues to result from a sensible chain of events. ”
Schuyler Harrison
Marketing Director
Sierra Nevada College